Website design for home health care agencies, cut panel by panel

Home health care website design here is cut like a cloth stretched in a hoop: a panel for each service line, a panel for each town or county, and a back side as tidy as the front.

We draw the pages, set the layout and, for Gold and Platinum, host the site and carry out your edits. The agency's own wording fills the panels, set in place by us without a line of ours slipped in.

The cloth itself

A site that carries the same thread as your listing and ads

The website is the cloth that the Maps listing, the search results and the ads all lead back to. If the agency's name, towns or phone line shift between one place and another, a loose thread shows. So every panel is cut from the one list you gave the rest of the work: your service lines in your wording, and your towns and counties.

The search work needs a spot to send each searcher, and each Google ad needs a landing panel that echoes the line it quotes. Panel-by-panel construction gives both somewhere to stand.

The agency keeps client details to itself. No page, form or edit of ours takes them in.

Four panels every agency site is cut from

  • Service lines

    One panel per service line

    Each service line you choose to describe becomes a page named as you name it, with the intake line within reach.

  • Towns

    One panel per town or county

    A page for every place served, so a town typed into a search meets a panel sewn for that town alone.

  • Contact

    A contact page you can change

    A short form with its four boxes, set beside the agency's own phone line and address of record.

  • Underside

    The tidy back of the cloth

    Titles, headings, links between pages and the address of record follow one pattern, so no knots show on the underside.

Each piece of the site, what it holds and whose words fill it

Panel on the clothWhat sits on itWhose words fill it
Agency home panelAgency name, the counties covered, a line to the intake numberYours, placed by us
Service-line panelOne service line under the name you give itYour list, our layout
Town or county panelThe place, the service lines offered in it, the intake lineYou confirm each place
Contact panelThe form's boxes plus an optional call-hour pickOur layout around your phone line and address of record
About-the-agency panelHow you describe the agencyYour paragraph, kept word for word

From a sketch on paper to a site that is hung

  1. Draw the panels on paper

    Every service line and town you gave us is sketched onto a page of the plan before any layout exists.

  2. Cut and hem the layout

    Pages are laid out with your wording, your logo and your colors, with edges kept even from panel to panel.

  3. Read the underside

    Titles, headings, links between panels and the contact boxes are checked before the site goes live, back first and front second.

  4. Hang it and keep hemming

    Hosting and any edit requests stay with us on Gold and Platinum: a new town panel, a reworded line on the contact page.

Bring these to the first sketch

  • The service lines the agency wants described, in its own words
  • Every town and county in the service area
  • The agency's address of record
  • The phone line that the intake line answers
  • A logo file and the colors the agency already uses
  • A paragraph describing the agency, in words you would sign
  • Hours for the intake line, only if you wish them shown

Three offcuts of thinking about agency sites

Heard at the sewing tableA website is done the day it is switched on.

What the cloth showsTowns get added and wording shifts, so hosting and edits sit inside Gold and Platinum: the hem always wants another look.

Heard at the sewing tableOne page can carry every town the agency serves.

What the cloth showsEach town and county gets its own panel, so a household typing one place finds a page about that place instead of a long list.

Heard at the sewing tableA website designer writes the claims on the pages.

What the cloth showsStatements about services, hours and standards come from you. We place them on the page and put none of our own beside them.

The Organic Growth tiers that bring a website along

A new site, built and hosted by us, arrives with Gold and Platinum. Silver is meant for an agency keeping the site it owns, and a choice offered on the plan cards lowers Gold and Platinum for that same case.

Sewn into every search plan alike

  • A first-month read of your site, your listing and your ads side by side, written up so you can see what we found
  • Your Google Business Profile edited until it matches the new pages word for word
  • Duplicate and mismatched directory listings found and listed for correction
  • A habit of asking for reviews, set up for you, with reply drafts held until you release them
  • A fact sheet of one page that AI assistants can quote: services, towns and phone line
  • A report at each month's end counting calls and form requests by page
  • Silver

    $1,495/month

    Made for an agency whose website already exists and needs pages sewn on around it.

    • Twenty-five landing pages are added every billing month, one per town or service you name
    • Four Strategic Content Assets go onto your site across that same billing month
  • Gold

    $2,495/month

    Fifty pages a billing month, plus a site stitched together and kept up by us.

    • Fifty landing pages go up every billing month, spread over your towns and services
    • Eight Strategic Content Assets go onto your site across that same billing month
    • A website for your agency that we build, house and keep editedSet aside from this price
  • Platinum

    $3,495/month

    The most pages of any plan, with link outreach and a fuller list of changes.

    • One hundred landing pages go up every billing month, grouped by service and by town
    • Twelve Strategic Content Assets go onto your site in the same billing month
    • A website for your agency that we build, house and enlarge as the page count growsSet aside from this price
    • Links sought from local sites by outreach, with the Maps listing edited alongside
    • Every change made for you, set down on a list that arrives monthly

Prices are per month. We ask for nothing in advance and hold you to no contract; the platforms charge ad spend separately.

Asked before the first panel is cut

May the agency stay on its present website?
Yes. The starter plan and Silver are content with the site you have now, and a choice offered on the plan cards lowers Gold and Platinum if you keep yours.
Who handles hosting?
We do on Gold and Platinum, inside the plan, so no separate hosting bill arrives from us.
What boxes does the new contact page carry?
A box for your name, another for your email, another for the number to ring, then a box for your message, plus an optional hour pick for a call. Nothing else is collected, and client details stay with the agency.
Whose sentences go on each page?
The substance is yours and the sentence-shaping is ours. A line about services, hours or standards goes up only when you handed it to us.
What happens when a town joins the list?
Tell us the name and we cut one more panel. On the plans that carry edits, that is simply a task in the month's work.

Tell us which panels you need

Let us know which towns are on your list through the form, or choose an hour on the picker for the CEO's call.

Which towns and services come first?

Name the services the agency offers, the towns and counties it covers and the local groups that mention it. Keep clients out of your note: no names, no addresses and no details of anyone's situation.

Tell us about the agency and its service area

We would like to hear which services you want found, what towns you cover and what local groups already mention you. Brief is fine; a real person replies.

Choose the day, the hour it starts and your own clock. When that hour strikes, Ross Cohen, who is the CEO here, dials the number you gave above.

Set the hour for our call

Your chosen hour will show up in this line.

Hours run on weekdays and follow whichever clock you select.

Let us pull the first stitch together

Tell the CEO which weekday and hour suit you and he phones then, or leave a note in the form whenever you have a minute. Our first move is the same either way: your Maps listing, your website and your ads spread across one table to find the loose thread.

The little house in thread is only a drawing.